HOW DOES THE CULTURE OF A CLUB BECOME UNIQUE? 3/10
Values are universal principles which are above everyday events, feelings, desires, or goals.
Values should be defined by using simple phrases or a single word.
Most importantly, a community has to implement these values in everyday life.
A slower, but more effective method is to recognise our common values, and then define and nurture them in everyday interaction.
It may seem simple, but sometimes it isn’t.
Here is an example of a club that has ‘respect’ as one of their main values:
It is easy to respect a team player, the coach, or the president of the club.
The team culture is more obvious after a defeat than after a victory.
Do we respect someone who has beaten us or do we hate them?
Do we respect someone we have beaten or do we want to humiliate them?
Read more about culture of a club here